Pay-Per-Click Campaign Management Services

Maximize Your Return on Investment

Receive the highest return on investment when you advertise using a Pay-Per-Click Campaign.

Advertise to customers who are interested in your products or services
Pay only when users click through to your site
Set your own cost-per-click

With a Search Engine PPC Campaign, you set the price you're willing to pay for each customer who clicks on your listing. Unlike direct mail, you won't have to pay for mailing lists, printing or postage, and you won't pay for impressions as with banner ads and tiles. You pay for the interested customers who actually click through to your site.

Independent research confirms that advertisers receive the highest return on investment from pay-for-placement search when compared to e-mail, banners and other forms of online advertising.

Immediate Results

Pay-Per-Click advertising can guarantee your website appears on the first page of results for every applicable keyword search on Google, Yahoo! and MSN. These sponsored ads are performance based -- the fees you pay are on a "per click" basis. To achieve the highest position, you bid against other advertisers for the same set of keywords or phrases. Careful planning and execution is necessary to manage budgets, optimize cost per click (CPC), and maximize site traffic and conversion rates.

End-to-End PPC Management Solutions

Wheat Communications offers end-to-end Pay Per Click (PPC) management solutions to companies looking to outsource their PPC advertising campaigns. If you are new to search, we can provide expert guidance and help with the design, implementation and management of a comprehensive PPC strategy. If you are currently managing PPC campaigns, our team will conduct an extensive evaluation of your strategies and work with you to improve overall performance, reduce campaign management costs and explore new opportunities.

Qualified Professionals

Our staff includes individuals who have passed both the Qualified Google Advertising Professional Exam and the Yahoo Search Marketing Ambassador Exam.

Our service is comprehensive with all these features available:

Keyword Research

Finding the right keywords is crucial for your business. Since there are thousands of possibilities, we help you to locate the profitable and interesting ones.

Landing Page Design

Clients who have clicked on your PPC ad, need to find a place where they can take action, such as ordering your product or service. We design an appealing, unique and inviting products or services page, that your customers can use.

Ad Design

Having a successful PPC campaign does not mean that you have to have the highest bid. Google, for instance, also takes into account the quality of the actual ad. We help you to design PPC ads for your products or services...and then we test them, again and again!

Campaign Management

Every campaign, no matter how small in budget, needs to be supervised and bidding strategies need to be developed. We will help you with these ongoing tasks in accordance to your requirements.

Split Testing

Your landing page might not be the most effective one. There is always the possibility that another design or objects arrangement, could be better. Yet, without split testing the pages, there would be no way to find out which one would perform better. We can provide the split testing for you....without any further costs!

Keyword Tracking

To measures the investments and ROI, you need to know how your individual keywords are performing. We will provide you with the tools and the expertise to make the correct decisions.

Conversion Tracking

Click-throughs without results are meaningless. We will provide you with the tools and expertise to measure this most important of all ratios.

Statistics & Reports

Both Google and Yahoo offer extensive reporting capabilities. We will sort through the maze of reports and present to you a clear picture of your running campaign.